Newsweek magazine published an article on the 100 Greenest Companies based on the following criteria: carbon footprint, policies and transparency.  This is the third time Newsweek magazine has featured the 100 Greenest Companies.  Progress towards environmental sustainability and eco-friendly policies continue to develop.  However, most of these companies still have a long way to go in helping us ensure a better future.  For instance, most of these companies still produce a substantial amount of waste by-products during their manufacturing process and also do not have global wide policies in place to handle/process used disguarded and/or returned goods.  These companies need to collaborate vertically with their manufacturing partners and distributors to reduce waste in their supply chain process.  These companies need to collaborate horizontally with their competitors to uniformly reduce un-necessary product packaging.  For example, can you imagine how a global agreement between cosmetics companies in eliminating un-necessary product packaging would help the environment?  Can you imagine if General Mills and Kelloggs reached an agreement to reduce their cereal box sizes by 30% across the board how that would positively impact the environment?  If you agree and believe in these efforts, email these manufacturers and consumer goods companies and voice your opinion.  They are listening and they will begin to highlight their light packaging as a consumer competitive advantage when they realize we will shop with our wallets for more eco-friendly alternatives.